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Non-Public Companies : Energy, Environment & Natural Resources


Mission Foods Gets "Unwrapped" by Food Network

Jul 10, 2008 - 10:36:01 AM

News Source MARKET WIRE

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IRVING, TX -- (MARKET WIRE) -- 07/10/08 -- MissionFoods, one of America's leading tortilla manufacturers, will bespotlighted on "Unwrapped," the Food Network's number one ratedtelevision program. The episode, entitled "On A Roll," is scheduled to airon Monday, July 21 at 8 p.m. CDT and will detail what goes into making thefresh tortillas and chips Mission consumers enjoy daily.

Hosted by Marc Summers, "Unwrapped" travels across the US showing viewers howeveryday favorite foods are made. For this episode, the crew of"Unwrapped" visited Mission Foods' Dallas plant in November 2007 to shootvideo of the process, revealing how the company is able to produce highquality products with a superior taste at a quality price.

According to Mission Foods' VP of Marketing, Alberto Gonzalez, anopportunity to appear on "Unwrapped" was one that could not be passed up."This episode allows Mission Foods to show the world exactly what makes usso special," says Gonzalez. "The company has a unique synergy of the bestpeople, finest ingredients and best technology in the industry that, whencombined, creates a company that is greater than the sum of its parts."

Mission Foods has partnered with American moms to provide nutritious, quickand easy meals using tortillas,one of the most versatile items in their kitchen pantries. And for thoseMission recipes that contain corntortillas, moms will appreciate that they're naturally low fat and agood source of fiber. For recipe ideas, log onto missionmenus.com.

The episode of "Unwrapped" featuring Mission Foods is scheduled to air onMonday, July 21 at 8 p.m. on the Food Network. It is recommended thatviewers consult their local TV listings to confirm time.

About Mission Foods

Mission Foods, headquartered in Irving (Dallas area), Texas and GrumaS.A.B. de C.V., a Mexican corporation, was founded in 1949, and is one ofthe largest tortilla manufacturers in the United States. Gruma S.A. de C.V.is the parent company of Mission Foods (Gruma Corporation) and is a leadingMexican producer of corn masa flour and tortilla products. It hasoperations in Mexico, the United States, Central and South America, Europeand Asia. For more information, please visit www.missionmenus.com.

Image Available: http://www2.marketwire.com/mw/frame_mw?attachid=795247

Contact:
Lauren Speier
Stevens FKM
(713) 867.3201
lspeier@fkmagency.com



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