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Non-Public Companies : Energy, Environment & Natural Resources


Mediterranean Island of Cyprus to Be New Home of Johnny Rockets Restaurants

Jun 26, 2009 - 3:36:01 PM

News Source MARKET WIRE

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LAKE FOREST, CA -- (Marketwire) -- 06/26/09 -- Cyprus, the Mediterranean's third largestisland, and one of its most popular tourist destinations, is the newestHome of the Original Hamburger, Johnny Rockets. The first Johnny Rocketsrestaurant will open in the Famagusta District, a celebrated tourist areaand home of the largest university on the island, in September 2009. Theterraced, 3,500 square-foot, full-service restaurant will offer Americanfavorites including juicy hamburgers, classic sandwiches and hand-dippedshakes and malts.

Holding exclusive Johnny Rockets franchising rights in Cyprus, Artisan Foodand Beverage Group LTD's Parent Company is currently constructing a newcommercial tower and five-star boutique hotel and leisure center on theisland. Their hospitality consultants short-listed Johnny Rockets as abrand that would enhance their new lifestyle facility -- which includes atwelve-lane bowling center.

"After exploring several brands with our consultant, we decided JohnnyRockets offered the authentic family-focused American culture thatCypriots, the student community and tourists will appreciate," said BaturSonya, Managing Director for Artisan Food and Beverages Group. "We believeJohnny Rockets will be a value-added partner in our new food and beveragedivision," he added.

According to Steve Devine, Senior Vice President of InternationalDevelopment for Johnny Rockets, "Ours is a unique concept blending freshAmerican cuisine and culture. Our menu offers some universally popularfood items not readily available in Cyprus and other countries... which isexactly why our global expansion continues to be so strong."

Artisan Food and Beverage Group LTD is part of a local family businessspecializing in commercial and residential real estate, propertydevelopment, property management and construction. They recognize that,with dense demographics, a university consisting of students from 52countries and a large tourist influx during the summer, Cyprus represents afast-growing, diverse population.

Adds Sonya, "We believe the brand is well positioned to provide a new andfresh concept to Cyprus. We plan to open up to four Johnny Rocketsrestaurants, including one in the capitol, within our commercial tower, andan express-style restaurant in our hotel's leisure center food court."

Johnny Rockets is currently looking to franchise nearby areas, includingLibya and countries within the Balkan Peninsula. For information on theseand other Franchising opportunities with Johnny Rockets, go towww.johnnyrockets.com.

About Johnny Rockets

Since 1986, Johnny Rockets has offered the food, fun and friendliness thatremind guests of timeless, feel-good Americana. Every Johnny Rocketsrestaurant serves simple, great-tasting food from a menu of all-Americanfavorites, including juicy hamburgers, classic sandwiches and hand-dippedshakes and malts. It's the place to go for fast, friendly service,flavorful food, uplifting music and relaxed, casual fun. Headquartered inLake Forest, Calif., Johnny Rockets has 274 corporate and franchise-ownedrestaurants in 29 states and 11 countries, including those found in SixFlags amusement parks and aboard Royal Caribbean cruise ships. JohnnyRockets is currently franchising new restaurants in most markets. To learnmore about Johnny Rockets, visit johnnyrockets.com.

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Contact:
Cozette Phifer
Johnny Rockets
949 643 6135



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