Mark P. Frissora, Hertz's Chairman and Chief Executive Officer, commentingon Senackerib's appointment, said: "Mike's outstanding professionalbackground demonstrates his ability to deliver world class marketing andoperational results in highly competitive product segments. As Hertzcontinues to innovate, becoming the first choice brand for vehicle andequipment rental solutions, Mike's experience leveraging well-known, brandname products gives him the ability to direct Hertz's many new and upcomingmarketing initiatives worldwide and to lead our global marketing, pricingand yield management teams."

Mike first joined Kraft Foods in 1988 and rejoined the company in 1996after working for Campbell Soup Company from 1992-1996 where he heldincreasingly senior marketing positions. While at Kraft Foods he developedglobal advertising and marketing campaigns for Oreo cookies, Milkachocolate, Ritz crackers and Toblerone chocolate, among many other Kraftfood products. In operational and marketing capacities, he led severalproduct launches resulting in $100 million+ sales globally.

Mr. Senackerib holds a B.A. from Lafayette College and an M.B.A. fromColumbia University.

The Hertz Corporation, a subsidiary of Hertz Global Holdings, Inc. (NYSE: HTZ), is the world's largest general use car rental brand, operating fromapproximately 8,100 locations in 147 countries worldwide. Hertz is thenumber one airport car rental brand in the U.S. and at 69 major airports inEurope, operating both corporate and licensee locations in cities andairports in North America, Europe, Latin America, Australia and NewZealand. In addition, the Company has licensee locations in cities andairports in Africa, Asia, and the Middle East. Product and serviceinitiatives such as Hertz #1 Club Gold®, NeverLost® customized, onboardnavigation systems, SIRIUS Satellite Radio, and unique cars and SUVsoffered through the company's Prestige, Fun and Green Collections, setHertz apart from the competition. Hertz also operates one of the world'slargest equipment rental businesses, Hertz Equipment Rental Corporation,offering a diverse line of equipment, including tools and supplies, as wellas new and used equipment for sale, to customers ranging from majorindustrial companies to local contractors and consumers through more than360 branches in the United States, Canada, France and Spain.

To make car rental reservations or for more information, customers can calltheir travel agent, or call Hertz toll-free at 1-800-654-3131. Informationand reservations are also available on the web at www.hertz.com. Forinformation on Hertz Equipment Rental, visit the company on the web atwww.hertzequip.com.